FUN TO USE: LED light and gentle vibration catch and keep baby’s interest, encouraging oral sensory engagement and brushing long enough to keep a deep cleaning of their teeth and gums. TEACHES GOOD BRUSHING HABITS: Easily get young children used to spending the time it takes to brush correctly. Our brush is equipped with a 2-minute-total timer and 30-second pulse reminders that signal when it’s time to move on to the next quadrant of the mouth. GENTLE, THOROUGH CLEANING: Promote oral health and hygiene with extra-soft bristles and sonic vibration that works to gently clean and massage baby's gums and teeth. Plus, it’s 75% more effective at removing plaque in hard-to-reach areas than manual toothbrushes.