Snake Brand Prickly Heat Cooling Powder Refreshing Contains Kelp Complex Extract from deep sea that helps protect skin from pollution and retain skin moisture. Suitable for daily use. Snake Brand Prickly Heat powder, developed over 60 years ago is the original cooling powder, refreshing and soothing powder which is effective in relieving itching, prick heat rash and skin irritation from hot weather. With its fresh scent of natural essential oil, it is perfect for daily family use.